inMobile features: Make your communication efficient and easy
Send SMS messages in your favourite way
Experience the flexibility of sending SMS messages on your own terms. Our messaging features make it easy to send SMS messages in your preferred way and reach your recipients quickly and efficiently - whether you need to send a single message to a few recipients or plan a campaign for a large group of recipients.
Conversations
Communicate both 1-way or 2-way and to one or more mobile users. The feature works like the inbox in most email programmes and gives you a quick overview of your ongoing conversations.
SMS campaigns
Compose, schedule, and send one-off SMS messages to entire lists or selected recipient segments. Schedule the broadcast for later or send your SMS message instantly.
E-mail til SMS
Easily send and receive SMS messages directly from your email programme. Enables you to send SMS messages without logging into your inMobile account or installing new software on your computer.
Group SMS
Send SMS messages to multiple recipients at once. Whether you need to communicate internally, send out emergency messages, or target campaigns to customers, you can use SMS campaigns to send group messages quickly and easily.
API
We have developed a simple, intuitive, and scalable REST API for inMobile, making it easy to tailor an SMS solution to your business needs. If you code in C# or PHP, you can also use our code library.
SMS-automations
Create flows with scheduled SMS messages. The flow starts automatically whenever a mobile user is added to a list with an associated SMS automation. Welcome new customers to the SMS club or send automatic messages for courses, etc.
SMS-workflows
Set up automatic actions or triggers for incoming SMS messages. Subscribe a mobile user to a list, forward message content to an email, receive a notification, or send an automatic SMS reply to a mobile user who sent you a message.
Integrations
Connect inMobile to your company's existing systems and send data-based, automated, and personalised SMS messages. If there is no direct integration to your system of choice, the inMobile API may be all you need.
Bring your RCS messages to life with interactive features
With RCS business messaging, you don't have to settle for text. You can add images, videos, carousels, audio, buttons and more - all to create a cohesive, visual and engaging messaging app experience. Discover how inMobile's RCS features bring your communication to life.
Branded shipper and verification
Show your brand as part of the conversation. With a verified sender (RCS agent), your conversation can include your logo, brand name and colours directly in the message thread. It builds recognition and trust.
Rich Media
Bring your message to life with content that immediately catches the eye. For example, add images, videos or audio files to present products and tell stories directly in the message for a more visually engaging experience.
CTA buttons and links
Make it easy for the recipient to take action. With interactive buttons, you can let the customer book, book, vote or start a conversation - all from within the messaging app.
Carousel
Show multiple options in one message. Carousels allow the recipient to swipe between products, offers or categories and select what catches their interest. It's an effective way to inspire.
Two-way conversations
Communicate with dialogue. RCS makes it possible to send and receive messages in the same thread, so your customers can ask questions, order or give feedback directly in the messaging app.
Delivery and read receipts
Keep an eye on how your messages are received and interacted with. You can see when a message has been delivered and read and use the data to find the best time to follow up.
Integrations
Connect RCS with your existing systems. When your systems work together, you get a complete overview of messages, data and customer dialogues - without manual processes.
Reporting and data
Get insights into how your RCS messages are performing. See deliveries, impressions and interactions and use the results to improve future campaigns and optimise content and timing.
Send visually unique and neat emails
Design beautiful, professional emails without the need for code. inMobile's easy-to-use email editor makes it easy to create, customize, and reuse templates so your messages always match your brand. Customize text, colors and layouts, quickly switch between designs for holidays, and preview in mobile, desktop and dark mode.
History
Get an overview of all your sent transactional emails in inMobile. For example, see recipients and delivery status, so you can easily document when and how your messages have been sent.
Templates
Save and reuse your email designs with inMobile's drag-and-drop editor. Customize colors and content to make your emails look great and professional. Easily edit your existing templates or create new ones — completely without code.
Personalization
Make your emails personal and relevant. Insert data like name, order information, or account information so that each message feels unique and targeted. It creates a professional and present experience for the recipient.
GDPR and data security
inMobile has an ISAE-3000 type 2 declaration from Deloitte and follows GDPR standards so your data is handled securely. All processing and storage is done within the EU, so you can communicate safely.
Suppression list
Keep your broadcasts clean and efficient. When an email hardbounces, the recipient is automatically added to a suppression list in inMobile, avoiding sending to invalid addresses.
Timeline
Get an overview of actions in each email. See if a message has been received, opened, or clicked in — in one manageable timeline. It is valuable insight into the behavior of the recipient.
Advanced Preview
See what your emails look like before you send them. With inMobile's advanced preview, you can test your emails across devices, screen sizes, and dark mode. Then you can be sure that your design will look perfect — no matter where the recipient opens it.
AI images and text
Get help creating content right in the email editor. With the AI Assistant, you can automatically generate images and text, so you can quickly craft professional emails without starting from scratch. Save time and make it easy.
HTML code
Customize your transactional emails with your own HTML code and build unique templates from scratch. It provides complete freedom in design and functionality. Perfect for teams with special layout and branding requirements.
Authentication and standards
All emails sent via inMobile are authenticated with SPF and DKIM. It verifies the identity of the sender and ensures that the messages are treated as legitimate mail. The result is higher delivery security and low risk of ending up in spam.
Receive and manage incoming
SMS messages
Streamline your communication by receiving and managing messages directly in inMobile. Keep track of incoming messages and respond quickly to mobile users' needs - manually or automatically.
Subscribe to a list via SMS
Automatically add mobile users to a list in inMobile when the user sends an SMS message with a specific word to your virtual number or keyword.
Unsubscribe from a list via SMS
Automatically unsubscribe mobile users from a list in inMobile when the user sends an SMS message with a specific word to your virtual number or keyword.
Forward incoming SMS to mobile number
Have message content automatically forwarded to another mobile number or email when a mobile user sends an incoming SMS message to your keyword or virtual number. Set up via the 'SMS workflows' function.
Return SMS on incoming SMS
Send an automatic SMS reply when a mobile user sends an incoming SMS message to your virtual number or keyword. Set up via the 'SMS workflows' function.
Email notification for incoming SMS
Automatically receive an email notification when a mobile user sends an SMS message to your keyword or virtual number. Set up via the 'SMS workflows' function.
Virtual number
Open up 2-way communication with a virtual number. It looks like a regular phone number and allows you to communicate with both domestic and international mobile users.
Keywords
A keyword is the first word you want a mobile user to type in an SMS message to a short code. Ask customers to text your BRAND NAME to 1245 to sign up for your customer club, for example. Keywords can be used for several purposes and SMS types.
Short codes
A short code is a short phone number that gives access to two-way communication with mobile users. With inMobile, you can use the short code 1245 in Denmark, for example. If you need to receive traffic from foreign mobile numbers, you can also access foreign short codes in inMobile.
SMS polls
Easily set up exciting and engaging SMS polls in inMobile. To participate, the mobile user simply needs to send a specific word (a voice option) + your chosen keyword to a short code.
SMS competitions
Set up SMS competitions in minutes in inMobile. Use links or short codes to set up your competition, for example. When a competition is over, you can also award one or more winners directly via inMobile.
Send SMS to a list on incoming SMS
Send a predefined SMS or forward the content of an incoming SMS to a predefined list when you receive an incoming SMS. The feature is frequently used with emergency SMSs where a list of recipients needs to be informed about a critical incident. Contact inMobile support if you want this feature set up.
View incoming SMS in Conversations
View the incoming SMS message under the 'SMS chat' feature when a mobile user sends an SMS to your keyword or virtual number. This makes replying to the SMS message easy.
HTTP call on incoming SMS
Make an HTTP call when a mobile user sends an incoming SMS message to your keyword or virtual number. Get a notification in your customer service system when you receive an incoming SMS message, for example.
Forward via SMPP on incoming SMS
Forward an SMS message via an SMPP. You can also forward incoming SMS messages via an SMPP connection in inMobile, if you prefer.
Thousands of businesses use inMobile's SMS gateway
Since 2008, inMobile has made it easier for businesses to communicate, engage and inform via SMS across industries and needs.
Want insight into how our SMS gateway service can help your business?
Segment and target your messages precisely for the best results
Use data and segmentation to tailor and target your messages to specific recipients. Integrate inMobile for additional data synchronisation or use features like list exclusion and optional data fields to target your broadcasts as needed and ensure your messages reach the right recipients.
Segmentation
Segment the recipients of your SMS messages based on data from your shop integration or self-imported data. This could be the latest order date, the total number of orders, or the total order sum, for example.
Exclude one or more lists
Exclude selected lists from your SMS broadcast. This could be a list of customers who have just shopped within the last 24 hours, for example. Depending on the data you have available, you can exclude contacts as befitting your strategy.
Send to segmented lists
When sending an SMS campaign, you can tick multiple lists in the same broadcast and send a group SMS to many recipients at once. If the same phone number appears on multiple lists, inMobile will ensure that the recipient only receives one SMS from you.
Data from integrations
Integrate your shop system with inMobile and access relevant purchase data such as order date, total quantity or total order amount. Use this data to segment the recipients of your SMS messages.
Optional data fields
Use inMobile's optional data fields to supplement your contacts with unique data. Use this data to personalise your SMS broadcasts or for targeted segmentation.
Mobile number Cooldown
Exclude mobile numbers that have already received an SMS within a certain time interval (e.g. 48 hours) from your campaign. The interval is set when the feature is activated during setup of your SMS broadcast.
Access valuable data and optimise your results
inMobile's reporting tools give you detailed insights into your SMS and RCS traffic. See delivery status, click-through rates, and any delivery errors, among other details. It's knowledge you can learn from and use to optimise your communication and make data-driven decisions.
Reports
Get an overview of outgoing and incoming SMS traffic under "Reports" in inMobile. Filter by country codes and see traffic within a specific defined time period, among other things.
Message history
See detailed statistics on a specific phone number under "Message history" in inMobile. Multiple filtering options ensure you get exactly the information you're looking for. The data can easily be exported to CSV or Excel.
Delivery status
Get quick insights into the delivery status of SMS messages, both individual campaigns and group SMS messages, sent to your lists of users.
Click-through rates
Use inMobile's link tracking feature in your SMS messages and automatically get access to your messages' click-through rates (CTR). Get insights into how many recipients have clicked on links in your SMS messages.
Cancellation rates
If you offer unsubscribing from SMS using an unsubscribe link created with inMobile, you can also see the unsubscribe rate of your messages. That is, how many recipients have unsubscribed from your SMS list.
Error log
The error log is your overview of any errors registered on your inMobile account. When an error is detected, you will instantly receive an email notification.
Keep track of your permissions and mobile users
Manage and organise your mobile users efficiently and without limitations by creating lists in inMobile. You have full control over your contacts and can also synchronise them with your other IT systems so you can always deliver targeted and relevant SMS and RCS messages to recipients.
Create lists
Keep track of your mobile users by organising them into lists. There is no limit to the number of lists and you decide what information you want to register on your mobile users.
Customised data fields
When you create a contact in inMobile, there are 6 optional data fields associated with the contact. They can be named to suit the type of data you want to associate with each field.
Blacklist contacts
Mobile users who unsubscribe via link or SMS are automatically added to your account blacklist. You can also add numbers manually. Numbers added to the blacklist will be blocked from receiving SMS messages sent from your account.
Manage mobile users via API
Create, update, or delete lists of mobile users. Download all contacts into one list or create a new contact in a list - all using the inMobile API.
HTML registration form
Easily collect SMS permissions directly from your own website with an HTML form. Select which fields you want to include in the sign-up form and enter the URL the mobile user should be directed to after signing up.
HTML unsubscribe form
Easily unsubscribe a mobile user directly from your own website with an HTML form. Enter the URL you want the mobile user to be directed to after unsubscribing, then copy and paste the HTML code into your website.
Import users via Excel
Import your contacts with associated data using inMobile's Excel importer.
Import users via CSV
Import your contacts with associated data using inMobile's CSV importer.
Add users manually
Quickly and easily add a contact manually via inMobile's intuitive interface.
Design effective and personalised messages that engage the target audience
Design targeted, engaging and relevant messages on SMS and RCS without the need for technical expertise. Add personality with interspersed data fields, add links customised to recipient preferences or select and customise message templates for efficient and fast execution.
Merge data fields
If your lists contain relevant data about the recipients, this data can be included in your SMS messages. For example, you can personalise the SMS by including the recipient's name or preferred product category.
UI templates
Easily create SMS templates and save time on your SMS broadcasts. This feature is ideal for those who need to send similar SMS messages repeatedly.
Templates via API
Create SMS templates that can be used repeatedly and save time on your SMS broadcasts. Your templates are automatically assigned a template ID that can be used when sending an SMS via the API.
Link shortener
Shorten your links in a trustworthy way - with your own domain. Short links carrying your brand name increase credibility and click-through rates, and may lower the SMS price. This feature requires that you have a subdomain set up.
Link tracking
Add automatic tracking on your links so you can measure your click-through rate. It's also easy to add UTM parameters if you use Google Analytics, among other services. All it requires is a subdomain.
Enter country code
Enter the country code when sending or scheduling an SMS message. inMobile then ensures that the SMS message is delivered to the correct recipient in the correct country.
Unsubscribe via SMS
If you send SMS messages with marketing, it is mandatory to have an unsubscribe option in the message. The unsubscribe can be done by the recipient sending an SMS with a specific keyword to a shortcode.
Unsubscribe via link
Make unsubscribing from your SMS list easy for your recipient with an unsubscribe link. All it requires is a subdomain in inMobile. An unsubscribe link also gives you an overview of your cancellation rate (CTR).
Broadcast in batches
Send your SMS message in batches and avoid overloading your server with massive traffic to your website. Splitting your broadcast into multiple batches is especially relevant if you send SMS messages containing links to many recipients at once.
Timed broadcast
Write and schedule your SMS broadcasts at your convenience, and use the 'time' feature to determine when to send the message to recipients.
Set time zone
Select time zone when scheduling your timed SMS campaign. The feature ensures that your message is sent at the correct local time, no matter where in the world your recipients are located.
Repeated broadcast
When you send SMS campaigns, you can send the same SMS message at a fixed interval using the Repeated Send feature. For example, you may want to send the same SMS every 4 weeks or every 12 months.
Customize your technical message settings
Take advantage of inMobile's technical capabilities to tailor your company's communications. From autoblacklisting to creating sub-accounts — you get the tools you need to send valuable SMS and RCS messages.
Autoblacklist
Enable autoblacklist and avoid spending resources on sending SMS messages to numbers that do not exist or for some other reason cannot receive SMS. Autoblacklist ensures that these phone numbers are automatically added to your blacklist.
Domains
Create a subdomain in your inMobile account and get access to powerful features like link tracking, link unsubscribe, and link shortener.
Sub-accounts
Create multiple sub-accounts under the same main account and leverage your inMobile account for multiple purposes.
GSM-7 encoding
GSM-7 is a standard encoding that allows you to use the most commonly used letters and symbols in your SMS messages. By default, your inMobile account is set to use GSM-7, which means that one SMS can be a maximum of 160 characters before it is counted as two, etc.
UCS-2 encoding
UCS-2 is a type of encoding that allows you to use special characters and other symbols in your SMS messages, which is not possible in GSM-7. For example, if you want to send emojis in SMS, it requires UCS-2 encoding. If you switch to UCS-2, please note that one SMS is limited to a maximum of 70 characters.
Auto-encoding
With auto encoding, inMobile automatically checks whether characters are used in your SMS message that are not valid in GSM-7. If this is the case, the SMS message is converted to UCS-2 encoding. inMobile helps you deliver the SMS message in the cheapest way depending on your text. Auto encoding can be used if you send SMS via API or E-mail to SMS.
Other important features of inMobile
Explore the many additional features that make inMobile your complete SMS solution. It includes features such as SMS from PC, customer club creation, and SMS or RCS abroad — inMobile offers a wealth of versatile features to meet your communication needs.
Missing a feature? Then we are always happy to hear from you on support@inmobile.com.
SMS from PC
You don't need a phone to send SMS messages. With inMobile, you can send SMS messages directly from your computer to your selected recipients.
SMS Customer Club
Strengthen the relationship with your recipients with an SMS Customer Club. Customers can easily register by SMS or online, and subsequently receive offers, get points overview and much more.
SMS abroad
Keep all your company's employees up to date across borders or expand your market with SMS abroad in inMobile.