How Emailpro helps organisations automate the contract process with SMS and email

At inMobile, we love sharing insights into how SMS can strengthen business-critical processes. That's why we're pleased to present this guest article from Emailpro, experts in email marketing and automation. In this article, they explore how they help businesses combine SMS and email to automate contract processes, reduce drop-off and secure faster signatures. Read on and get inspiration for how you can optimise your business with smart integrations.

At Emailpro, we work every day to optimise email marketing and automation for businesses across platforms like ActiveCampaign, Klaviyo and Mailchimp. We help companies set up effective email flows, segmentation, lead scoring and integrations that optimise the customer journey and create measurable results.

Our experience is extensive and we have helped companies such as Bühlmann Hotels, Nordic Seaplanes, Valsemøllen, Dyrenes Beskyttelse, Molt Wengel and Henne Kirkeby Kro improve their email marketing and automation strategies. We always focus on data-driven solutions that are customised to each company's needs. 

Automated quote and contract processes

For many businesses, sending quotes and contracts to customers is a time-consuming process - and following up on them is even more time-consuming. That's why we help our customers set up quote and price calculators on their websites that automatically generate and send contracts for signature. This process ensures that customers quickly and easily receive an accurate quote and can sign the contract digitally without manual handling.

But even when contracts are sent, delays can still occur. Many customers simply forget to respond, which can prolong the sales process and create unnecessary bottlenecks.

This emphasises the importance of having a streamlined process that combines technology and automation to ensure companies don't miss out on potential deals.

SMS and email working together

To minimise drop-off and secure faster signatures, we combine emails with SMS reminders. With inMobile, we can send automated SMS messages that link directly to the customer's personalised contract, so the signature can be completed in just a few clicks on mobile. Statistics show that SMS has a 98% open rate, and 90% of messages are read within three minutes (source: inMobile). This makes SMS one of the most effective channels for time-critical messages.

Stecks Tile Cleaning - a case study on effective SMS automation

Stecks Tile Cleaning, one of our customers, previously experienced that contracts were signed too slowly because customers had to be reminded manually. After implementing SMS reminders via InMobile, response times dropped significantly and contracts were signed faster. The result was a more efficient workflow and freed up time for other important tasks.

Read the case study about StecksFliserens.

Seamless SMS integrations ensure a smooth customer journey

To create a seamless customer experience, it's crucial that SMS and emails work together. InMobile integrates directly with ActiveCampaign, which means messages can be sent at exactly the right times based on customer data. This way, companies can ensure a higher conversion rate and a more streamlined sales process without manual follow-up.

Benefits of SMS integration in your business

• Automated reminders: SMS messages are sent automatically based on customer behaviour, such as when a signature is missing.
• Personalisation: Messages can be targeted based on purchase history, previous interactions and other data.
• Effective segmentation: The combination of email and SMS ensures precisely targeted messages.
• Measurable success: Track open rates, clicks and conversions to optimise campaigns.

Make your contract processes more efficient

Do you also want to ensure your customers sign faster and have a more streamlined process? We help you integrate SMS and email marketing to save time and create a better customer experience. Contact us today to find out more.