1:1 communication drives traffic to MESSAGE stores

A picture of the inside of a MESSAGE clothing store with clothes hanging on hangers and two women.

Industry:

Retail trade

Products used:

SMS marketing
SMS customer club

Headquarters:

Hjørring, Denmark

Website:

Message.dkhttps://message.dk/
inMobile has a nice and simple interface that makes it easy to segment according to our needs. We successfully use inMobile to let our customers know about local events and special discounts - just for them.

About MESSAGE

MESSAGE A/S consists of 28 multi-brand stores - 23 in Denmark and 5 in Norway - with a wide selection of the best Danish and international fashion brands.

Image of the VIP customer evening in one of Message's stores

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How MESSAGE uses SMS

MESSAGE uses inMobile to send targeted offers and promotions to customers associated with a specific store or area of the country. MESSAGE easily segments a campaign towards a specific target group based on the data and tools available in inMobile.

SMS marketing is a great channel to drive traffic to your store. Up to 78% are more likely to visit a store after receiving an SMS offer. Receiving an SMS is far more relevant than receiving an advert on Facebook or a newsletter in your inbox. Part of the success of SMS is its ability to directly connect people. No other medium creates such a direct connection between sender and receiver.